As in any business, strategic planning is critical to its success.

Creating an outline of the core components to the strategy of selling a home begins the process. NextHome Legacy drives affluent consumers to our website and other marketing portals, generating qualified buyer leads for our clients employing evolving strategies, carefully crafted messages, and expert design across all digital platforms.

Our in-house creative team collaborates with the client to promote our brand and listings with geographical and behavioral digital advertising, an exclusive buyer-match network and listing alert dashboard from our NextHome Legacy website and app with providing key buyer data analytics, state-of-the-art social media resources, strategic SEO implementation, virtual tours and remote consultation, influencer marketing, professional listing image/video resources, email marketing and more.

NextHome Legacy provides its clients with an extensive global marketing footprint across a broad of spectrum digital and print media platforms.

Extensive print media provides available paper based focused advertising strategies including but not limited to

• Wall Street Journal, US, Asia, Europe, Latin America and India Editions
• Chinese Daily News, Epoch Times and Nguoi Viet News
• Mansion Global
• Financial Times
• duPont Registry
• Prestige
• Unique Homes
• Town & Country
• Robb Report and other select luxury magazines
• LA based media: LA Times, Hollywood Reporter, Variety

Social Media marketing strategies have evolving rapidly and the NextHome Legacy has embraced the market exposure potential with presence these and other social media portals. Property videos including drone footage and luscious photography with Matterport technique on

• TicTok
• Facebook
• Instagram
• YouTube
• Twitter
• LinkedIn
• Pinterest
• International social media platforms including WeChat, Line, Viber and others
• Other new evolving social media platforms

NextHome Legacy employs the assets of affiliates and partners to maximize the impact of each unique property to the market. Incorporated into the overall strategy to market a residential, commercial or investment property with the end goal of highest return and best terms, these and other assets redefine property marketing for our clients.

• Targeted marketing strategy
• Premium print and digital brochure incorporating highest quality photography and imagery
• Targeted mailing with an emphasis on local marketing exposure
• Proprietary Rolodex of NextHome Legacy's broad network of clients, brokers and investors
• Affiliated business contacts worldwide
• Public Relations and Exclusive Events for increased exposure to luxury buyers
• NextHome Legacy and NextHome, Inc.'s many local, regional, national and international resources. 
• NextHome Legacy's proprietary Escrow, Lending, Insurance, Title and Home Warranty services.